The Pleasures of Uncertainty
Will playing “hard to get” get you a date?
For a girl, getting a date is a matter of catching someone’s interest long enough for a guy to ask her out. This means letting the guy call you instead of you running after him.
For the guy, if he learns to play it cool and send the right signals at the right time, he can pique his favorite girl’s curiosity enough to convince her to say yes. This means being friendly but not too eager.